JUICY COUTURE BLACK LABEL

From concept, mood, trend, runway, competitive market research and analyzing future trends for the brand, designed a transitional collection of pieces through design details, fabrications, colors that could be work Fall / Winter & Spring / Summer 2019. Through thorough design process i was able to see what the brand already had and how i could put my take but also add more fashion, trend, innovative, emerging and elevated elements to evolve the brand from what it is already.